The brief
Turn a broad store-wide promotion into a short vertical film that feels immediate rather than like a generic sale announcement.
A vertical retail ad announcing Goodkid's stocktake sale with an in-store presenter, a wall of product and direct sale messaging.
What we did
We put a real presenter in front of the product range, kept the offer language plain and used hard captions to carry the message without sound.
The outcome
A practical sale asset ready for paid and organic placement during a short promotional window.
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